Sugar free sweets with only the good sweeteners, most are sweetened with xylitol or isomalt. So they are sweet but not sweetened with can sugar. Although the American sugar free sweets are a little more naughty, but uber tasty - they do contain Aspartame and Acesulfame K. Our traditional sugar free sweets in 200g are amazing; they taste just like the real thing, and mostly made in the UK! Sugar free sweets are awesome if you're on a diet or want to cut out sucrose. If you have diabetes then these are perfect for you. They have no added sugar but may contain the natural sugars in them too. Of course you don't want to eat too many of these at once as you may want to take a potty around in your bag, if you know what we mean ;-) But taste wise, you'd hardly tell the difference between these sugar free sweets and ordinary sugar sweets.